Etihad Makes Strides Towards a More Sustainable Future
Sunday 23rd of January 2022
Etihad Airways has launched its dedicated sustainability-focused corporate rewards programme, designed to facilitate and deliver corporate partner sustainability goals through carbon offsetting, sustainable aviation fuel (SAF) investments, and green surcharge fares.
Corporate Conscious Choices is designed specifically for organizations committed to reducing emissions and operating sustainably, with rewards and incentives designed to proactively support pro-environmental, social, and governance (ESG) initiatives and employee behavior.
The programme provides benefits across four core sustainability pillars: SAF Investment, Green Surcharges, Corporate Conscious Miles, and Carbon Offsets.
Corporate Conscious Choices by Etihad recognizes and rewards corporates and their employees with a series of cohesive sustainability initiatives, providing corporate partners a competitive edge through sustainability. The programme allows organizations to offset corporate travel, invest in Sustainable Aviation Fuels and promote sustainable activities
“Sustainability has been at the top of Etihad’s agenda as the most significant long-term priority of our business for a long time now, but it is more than just a business priority. It’s a social responsibility, as the influence organizations have on society as leaders, helping consumers make sustainable choices in their everyday lives, is a duty and obligation of doing business… We have put a lot of focus on what governments and regulators should be doing to battle climate change, but the fact is we need corporates’ help and there is an equal responsibility for corporates to do what they can to reduce their own carbon footprint while leading by example to help consumers to live more sustainably… All corporates and organizations need transportation, whether it’s for travel or their supply chain. Our aim with the launch of Corporate Conscious Choices is to recognize those corporations that take the most sustainable actions through rewards and recognition.” Tony Douglas, Group Chief Executive Officer, Etihad Aviation Group, speaking about their new programme.
Even now, the programme has already resonated among corporates, with several leading global organizations partnering with Etihad to launch the programme, including CWT, one of the largest business travel management companies globally; and Accenture.
Patrick Andersen, Chief Commercial Officer, CWT, said, “Seeking more environmentally responsible travel solutions is a continuing focus, and our initial offsetting partnership with Etihad is the latest in our range of such groundbreaking initiatives.”