HBO Max: The End of Netflix?

Sunday 16th of February 2020

HBO Max: The End of Netflix?

WarnerMedia has spent the last 18 months spending billions of dollars on some of the most popular IP in entertainment to draw subscribers away from Netflix and Hulu, and over to HBO Max.

HBO Max’s commercial opens with Friends, then Big Bang Theory, then Wonder Woman, and The Lego Movie. The point of the commercial is to remind people that HBO Max will be the first time all these titles (including HBO’s library) are on the same streaming service.

HBO Max’s new slogan seems to be, “Where HBO meets so much more.” The more, in this case, being Warner Bros. catalogue of films and TV. “This is not Netflix. This is not Disney. This is HBO Max,” said AT&T CEO Randall Stephenson.

HBO Max is set to launch in May this year for $14.99 a month. So, will it be HBO Max & Chill now?