Here’s How Hideaway Is Going All In to Utilize Technology & Level-Up Marketing

Monday 21st of December 2020

In post-pandemic, the importance of embracing and harnessing the power of technology in order to supercharge marketing efforts has never hit harder on hospitality providers. Lily Hotel’s luxurious property in Haa Alifu, Hideaway has just managed to release a slew of new technology adoptions right in time for the busy festive season- a great example of hospitality marketing in this era.

The resort begins with the launch of a new page to make it easier for the resort to communicate with potential key opinion leader collaborations. Influencers who think that their brand is congruent with Hideaway’s and have some great ideas to market the resort to their respective followers in their respective markets have the chance to easily collaborate with the resort through the new page.

Next comes a brand-new app update that makes the resort app much more useful for the guests to use during and even before their stay. Booking excursions, arranging special dinners and planning your vacay has never been easier. You can also now check-in with the app, saving you valuable time at the resort for what's important for you. All you have to do is just download the app on Playstore or App Store and use your booking details to log in.

And the resort’s latest social media strategy has been its official TikTok account (@hideawaybeachmaldives) that allows travellers to experience the sights and sounds of the exciting life that awaits at this incredible resort. The content on TikTok will show the essence of what makes Hideaway Beach Resort & Spa considered as one of the best large resorts in the Maldives that provide an intimate experience with an emphasis on privacy due to its naturally socially distancing villas.

Hideaway Beach is taking a proactive approach to continue being at the forefront of the competition by not being afraid to try new things when getting things done.