How Hotel Industry Can Recover After COVID-19
Thursday 16th of April 2020
How Hotel Industry Can Recover After COVID-19
The hotel industry, one of the biggest industries adversely affected by the coronavirus pandemic, is coming up with strategies that will help the businesses rise again. Hospitality Net brings you some tips to help hospitality overcome the difficulties that COVID-19 brings.
Adopt cloud technologies
With cloud-based Property Management Systems, hoteliers are able to control all operations at anytime from anywhere. With technology, hoteliers can transfer some hotel jobs to completely remote work, such as sales-related or business development positions, eCommerce, Digital Marketing, etc.
Attract millennial travelers
According to the New York Post, millennials are the most eager to get back out and explore the world after the coronavirus ends. Thus, consider the exact ways how to attract them and include them as an essential step in the business recovery plan.
Use this time for hotel maintenance and renovation
Whether it is a spontaneous renovation or completing your Property Improvement Plan, there's no better time to do this. To begin, you can make a list of items, things, and everything that needs to be repaired, do an inventory of maintenance supplies, laundry room systems check, railings and balcony checks, elevators, life safety checks, pool systems, ensure all lights are off, etc.
Focus on meal delivery from the hotel restaurant
Reconsider your marketing campaigns and try to find effective means of limiting declines like offering specials or deals (two-for-one meals, a free dessert). Even though you might lose money by giving away free items, it still helps increase the bottom line.
Stay up-to-date on available forms of relief
Be aware of government assistance and financial support during coronavirus in your area. In most countries of the world, governments defer payments, cut taxes, launch business support grant funds, make low-interest working capital loans available to businesses, etc.
Reconsider existing health and safety techniques, policies, and procedures
Hoteliers should promote proper health and safety measures, including self-service pay systems, orders through mobile apps, non-contact service and order deliveries, complimentary hand-sanitizer stationed at the entrances and exits, suspension of unnecessary work-place gatherings and readiness to deal with staffing reductions.
Ensure the accuracy of the information on the coronavirus
As new information is constantly appearing, not all of it is accurate. Hoteliers should take special care to share verified information and not contribute to spreading misinformation to customers and employees.