Held from October 25th to 29th, the ITB Asia Virtual 2021 is the largest B2B platform in South East Asia where MICE Show Asia 2021 and Travel Tech Asia Virtual 2021 provided back-to-back business appointments for co-exhibitors. Featuring a supplier directory, knowledge library and on-demand videos, Maldives was promoted virtually by Visit Maldives and 15 other industry partners.
The purpose of the promotions was to increase the ever-growing travel market from South East Asia to Maldives. The key stakeholders were informed of the travel trades and the latest information about the Maldives destination portrayed as a safe haven for travelers. Social distancing is naturally praised as Maldivian resorts lie in private islands and hygiene is regularly practiced, giving the travelers a guarantee of safety from this difficult time of COVID-19.