Visit Maldives Tackles South East Asia together with Travel Weekly Asia!

Wednesday 22nd of September 2021

From September 2021 until January 2022 Visit Maldives works in collaboration with Travel Weekly Asia, launching a campaign to promote Maldives as a leading safe haven destination and to showcase products and experiences offered in the Maldives to the travel trade community in South East Asia.

With the ultimate goal of positioning the Maldives as the most preferred destination of choice for SEA travelers, Travel Weekly Asia will publish content showcasing the Maldives’ broad range of accommodation offerings highlighting resorts, guesthouses, liveaboards and hotels. With a special spotlight on food, culture, and experiences unique to the Maldives to be featured as well.

Furthermore, a video billboard showcasing the jaw-dropping scenery of the Maldives will be featured on the TWA website four times a week, and a full-page advertisement will be published in the October issue of TWA’s e-magazine with an accompanying editorial feature of Maldives. The content under this campaign is estimated to reach over 159,887 members of the travel trade community

This 5-month long campaign will help maintain constant destination presence, inspire travelers, provide updated news on the destination to the travel trade and create awareness about the activities that can be enjoyed by Muslim travelers, family and luxury travelers, which aligns with their strategy for the South East Asia market.