
The Maldives has been distinguished as one of the world’s premier destinations for watching the sunset, securing the ninth spot in a new global ranking based on social media popularity. The study, conducted by PrivacyJournal, analysed millions of TikTok and Instagram hashtags to determine which locations generate the most buzz for their golden hour views.
The archipelago’s stunning sunsets have captured a massive online audience, garnering over 20.4 million TikTok views and 27,570 Instagram posts. The report highlights that the unique geography of the Maldives is key to its appeal. “With over 1,000 coral islands scattered across the Indian Ocean, the Maldives offers endless opportunities for pristine sunset viewing,” the report states.
It notes that the “combination of crystal-clear waters, white sand beaches and minimalist luxury resorts makes the perfect setting for romantic sunset moments.”
A key finding from the research emphasises the Maldives’ unique topographical advantage. Sitting at an average of just 1.5 metres above sea level, the nation offers “unobstructed 360-degree horizon views, making every sunset feel like you’re floating on the edge of the world.”
The PrivacyJournal report underscores a dominant trend in travel, with island destinations proving to be social media gold. Bali, Indonesia, and Santorini, Greece, took the top two spots, showcasing the powerful appeal of ocean horizons. The report positions the Maldives as a leader in the Asia-Pacific region, a hotspot for “balmy and beachy sundown spots” that capitalises on its equatorial position to provide consistently spectacular sunsets year-round.
The findings demonstrate the significant role of social media in shaping travel aspirations, cementing the Maldivian sunset as a world-renowned and share-worthy experience.